Bargain hunting residents of Watermarke Tower rejoice! Hidden away in the wholesale buildings of the LA Fashion District reside showrooms of some of the world’s most high-end, contemporary clothing, as seen in the pages of fashion magazines and on the backs of your fav celebs. These showrooms and buildings are normally for the trade only (buyers and retailers), and are off limits to the general public. But on the last Friday of the month (if it does not conflict with a market week), many showrooms fling open their doors and sell their end-of-season samples to eager consumers like us, often at rock bottom prices. History Buff Alert: These are historic buildings with great backsstories. Definitely worth a visit!
Please note that not all showrooms participate. You can contact the buildings directly to confirm participation. Apparel samples are generally size 2 or 4 and most showrooms accept cash only.
110 E 9th Street
Los Angeles, CA 90079
California Market Center (CMC) was established in the early 1960s by the Morse family as the first wholesale fashion showroom “mart” on the West Coast. CMC continues to serve as the industry’s primary center for fashion business in Los Angeles, housing hundreds of showrooms that represent the LA Fashion District’s largest selection of brands for Women, Men and Kids. Located in the heart of Downtown’s LA Fashion District on 9th & Main, the 1.8-million square foot complex is home to fashion industry showrooms, creative office spaces, special event venues, and businesses catering to the downtown community, including eateries, fitness studios, and more.
127 E. Ninth Street
Los Angeles, CA 90015
The New Mart Building began its incarnation as the Harris Newmark Building, designed by famed architects Curlett & Beelman. Completed in 1926, at 12 stories tall and 160 feet high, it was the first high rise to be built in downtown Los Angeles. Today, the building’s glass-fronted showrooms are unique architectural wonders, utilizing the building’s natural cement floors and original Beaux Arts columns. Almost 100 established and well known brands and designers call The New Mart home, including ALC, Current Elliott, Diane von Furstenberg, Equipment, Haute Hippie, Vince, Steven by Steve Madden, Havaianas, French Connection, Hudson Jeans, James Jeans, Lacoste, Lucky Brand, Calvin Klein, Michael Kors, Miss Me, Nanette Lepore, Paige Denim, J Brand, Yosi Samra, Joe’s Jeans, and more.
860 S. Los Angeles Street
Los Angeles, CA 90014
This historic building was born in 1927 to house LA’s fashion designers and manufacturers. During the 40s and 50s, the Cooper refashioned itself to shine as one of LA’s premier addresses for fashion industry showrooms––long before there was a California Mart or New Mart. The Cooper Building pioneered again during the 80s as one of America’s first discount retail centers, a model for today’s outlet malls and in the 90s, the Cooper Building anted up for the Fashion District, working to persuade the LA City Council to establish the city’s first business improvement district. Now renovated as Cooper Design Space, the building is home base for LA creatives, hosting a space that embraces cross-pollination among L.A.’s lifestyle businesses in Fashion, Media Arts, and publishing. When you visit, be sure to grab a coffee or meal at Pressed Juicery in the lobby.
910 S. Los Angeles St.
Los Angeles CA 90015
Built in 1946, the Gerry Building is one of the most distinctive Art Deco structures in the LA Fashion District. Rounded corners, seductive curves and block lines define the nine-story exterior, set against a palette of era colors that pay homage to an elegant bygone era. Listed on the National Register of Historic Places in 2003, this historic building has been completely renovated and updated with new materials, technology and finishes to create a collection of contemporary showroom and design suites that blend the new and the old. The Gerry Building is home to high-end fashion lines such as Vertigo USA, Roberto Cavalli, as well as popular contemporary lines like Naven. The 5th floor houses various swimwear lines ranging from L-Space to Wildfox Swim.
843 S. Los Angeles Street
Los Angeles, CA 90014
If you’ve ever wandered around the Fashion District, no doubt you’ve seen the eyeball-grabbing 50-foot tall tile mosaic of Lady Liberty and wondered what the heck that’s all about! Originally constructed in 1914 for a billiard manufacturer, The Lady Liberty Buiding was just another old brick edifice until 1987, when poet/investment manager Victor di Suvero came up with the idea of a tile mosaic of Lady Liberty. The building’s owners, who were immigrants from Iran, loved the idea of honoring America and commissioned Barbara Beall Studio to create the muiral to commemorate the 100-year anniversary of the Statue of Liberty. Although small compared to other showroom buildings, the The Lady Liberty Showroom Building is well curated and includes a little bit of everything from Citizens of Humanity to various local favorites. Note to gents: This building has a great selection of men’s clothing, especially The Park Showroom.
Imagine being able to walk across the street to buy your groceries or walking 2 blocks down to meet up with friends for cocktails. This is Watermarke Tower, the home you have been looking for! Centrally located where all the fun is, Watermarke Tower is only a few (walking) minutes away from some of the best eateries, bars, shops and entertainment DTLA has to offer!
Faith and Flower
Faith & Flower, situated right on the first floor of our community is a must try! Inspired by a global influence of flavors and techniques, complemented by the use of a wood-fired oven and pristine raw bar, the menu redefines Californian rustic cuisine. The cocktail program celebrates the drinking culture spanning the Gilded Age and Roaring Twenties in Downtown Los Angeles and features cocktails with long-forgotten ingredients as well as modern signature drinks.
Sunday – Thursday, 5:30pm – 11:00pm
Friday – Saturday, 5:30pm – 12:00am
Monday – Friday, 11:30am – 2:30pm
Saturday & Sunday, 10:30am – 2:30pm
Sunday – Thursday, 5:00pm – 11:00pm
Friday – Saturday, 5:00pm – 12:00am
Monday – Sunday, 5:00pm – 6:30pm
Mrs. Winston’s Green Grocery
Conveniently located on Figueroa St, a short 3 minute walk, Mrs. Winston’s offers a healthy Plant Based Cuisine. Focusing on the healthiest and freshest ingredients, Mrs. Winston’s specializes in bringing handcrafted salads, sandwiches, smoothies, juices, and delicious soups to our health-conscious community.
Monday 7:00 am – 5:00 pm
Tuesday 7:00 am – 5:00 pm
Wednesday 7:00 am – 5:00 pm
Thursday 7:00 am – 5:00 pm
Friday 7:00 am – 5:00 pm
Just a couple of quick blocks away, Prank seamlessly blends the indoors with sidewalk & sky in the Ricki Kline designed space. Pink restrooms, a secret karaoke booth, and the addition of an unconventional walk up bar add to the quirky and playful nature of Prank. From Hot Wings to local IPA’s, Prank Bar is worth paying a visit after a hard day of work!
Monday 2:00 pm – 12:00 am
Tuesday 2:00 pm – 12:00 am
Wednesday 2:00 pm – 12:00 am
Thursday 2:00 pm – 12:00 am
Friday 1:00 pm – 2:00 am
Saturday 11:00 am – 2:00 am
Sunday 11:00 am – 12:00 am
Hello Friends and Residents!
It has proven to be a very hot summer this year, which was a perfect excuse to throw a pool party! This past Saturday, residents were presented with delicious finger foods ranging from coconut crusted shrimp to all-beef sliders paired with refreshing drinks like watermelon cucumber coolers and mimosas. There was also a DJ on site mixing feel good tracks as residents danced the heat away and some cooled off in the pool. Such an amazing day was had and we can’t wait for the next resident event! Don’t forget to follow us on Instagram and Facebook!
Hello friends and residents!!!
Tuesday 05-8-18 was a night to remember as we hosted our signature Taco Tuesday event for our beloved residents! Seeing as the Cinco de Mayo celebration happened a few days prior, we had to make sure the party was kept going so this was to be a very special Taco Tuesday! Our residents were greeted with live music played by a Trio Mariachi as they entered the Ultra Lounge stopping by the open bar to grab a drink before reaching our delicious tacos! It was a fun night for everyone in attendance! More resident events are yet to come this year, so stay tuned. Meanwhile, here are some snaps of this memorable event. Make sure to follow us on social media!
Hello Friends and Residents!
We hope everyone is having a great year so far! Watermarke sure has been keeping busy from redesigning to planning more of our signature events. Our newly installed furniture pieces in the lobby bring back a breath of fresh air, showcasing Watermarke Tower for its true luxury apartment living experience. Stop by and check it out! We are also on social media, give us a follow!
Hello friends and residents,
We hope you all had a wonderful Holiday season. It’s already time to get ready for the new year.
Many wonderful things are happening at WaterMarke Tower in 2018. The long awaited Lobby remodel reveal, Level 7 Zen garden re-design (including a Fire Pit) and a state of the art upgrade to our gorgeous theatre. Contributing elements that continue to remind everyone of the unique experience it is to call Watermarke Tower your home.
Our Holiday Masquerade party was a blast and put everyone in the perfect spirit of the season. Please find some fun photos of our residents & friends making Masquerade a special event.
See you soon.
Your friends at Watermarke Tower
Dear friends & Residents,
We hope you all had an amazing Halloween season, Watermarke sure did! “Night Circus” was a complete & utter success! The entire event is documented in spirited photos that will be attached to the end blog. The photos capture the fun and energy of a very special night at Watermarke Tower. We don’t know who had more fun, the residents or the staff, because putting this event together was an all inclusive community effort that bought out the best in everyone’s creativity.
Thanksgiving is rolling in and is just around the corner. Whatever your plans may be for Thanksgiving , please be safe, please have fun and be with ones you love.
Watermarke is already preparing it’s annual Holiday Event. Last year’s “Casino” event was a wildly successful holiday party. This year we prepare for “Masquerade”. A Masquerade Ball themed event mixed in with the joyous holiday spirit. More info on the event to come.
Until then, Have a Happy Thanksgiving and enjoy the photos from our Extraordinary Halloween event “Night Circus”.
See you soon friends.
Dear friends and residents,
It’s October! Time for all those fall changes! Cooler weather? Nope, we got us a heat up this month. September was a fun-filled and exciting month at Watermarke. We had our very first Sushi & Sake night. It was a resounding success. Everyone enjoyed the unique dining experience. We will soon be doing a Thai themed event, with many more various food themed events yet to come. We are already preparing Watermarke for our annual Halloween event. This year, in honor of everyone’s fascination with clowns, both entertaining and scary, we are having a Night Circus themed event on Sunday October 29th. It will be a fun-filled night of food, drink and entertainment including a thrilling horror maze, that will surely surpass last years horror fest. Most excitingly, the very last of The Watermarke Tower lobby re- design phase will be upon us this season. We can’t wait for it’s final reveal!
See you soon and come visit The Watermarke Tower.
Dear friends and residents,
Wow, it’s already into August. We hope you are enjoying a wonderful summer. It has truly been a stellar season at The Watermarke Tower. Our summer bash “Carribean Feels” was a huge community success, fun was had by everyone who attended. Watermarke will continue it’s resident Summer events with a Sushi/Sake night coming at the end of August, also back by popular demand Yappy Hour, sponsored by Food Just For Dogs. Yappy hour quickly became a community favorite. Resident dogs are treated to a special afternoon of treats and mini meals, as adults are served wine & cheese … this will happen on August 24th in honor of National Dog Day. We will also be throwing a huge end of Summer Event. The theme is still in it’s conceptual stages but you can sure bet on a great time to end the Summer with a bang.
Final Re-models are at being prepared for the Watermarke Tower lobby. We eagerly anticapte revealing the new look soon and you will be the first to know!
Until then, come pay us a visit and take a tour. Our resident units are still amongst the best and most unique apartments DTLA has to offer. Spacious & creative enviornments that await your imagination to make it home.
Your Watermarke Tower
Dear Residents and friends,
The Ever expanding DTLA skyline continues to change and grow into one of the most impressive skylines in all of the USA! Smack Dab in the middle of it all, The WaterMarke Tower continues to be a residential destination unlike any other. It’s welcoming environment, spacious living spaces and unparalleled amentites continue to set a gold standard by which all others are compared in DTLA living.
We been busy this last month hosting many community events and socials for our residents. We started off June with an off-site Happy Hour at DTLA hot spot, Prank. Unique food and amazing cocktails made for a wonderful destination. Quickly followed a week later by one of our staple events, “Taco Tuesday”! Great fun and delicious food was had as WaterMarke reisdent’s enjoyed an amazing downtown night under the stars.
The July 4th holiday simply flew by! Fireworks were going off everywhere and the views from the WaterMarke Tower were truly unrivaled.
July is gonna be a busy month as we continue to make visual upgrades all through out the Watermarke Tower. By the way, have you taken the time to notice our new beautiful roof top lighting system yet. It looks amazing at night. Truly adds an entirely new dynamic to WaterMarke’s presence in the DTLA skyline.
Mark down July 16th to your resident calendar, as we will be throwing our sizzling summer blowout bash. The event will be a “Caribbean” styled theme. So great ready for some Tropical fare and Exotic drinks. This will be one to remember! We look for to seeing our residents there.
Til next time …
The WaterMarke Tower Team.